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Trademark Infringement: Red Bull Overrides Red Horse
- Vrinda Sehgal
- Jun 17, 2021
- 1 min read
Recently in the case of Red Bull AG v. Bakewell Biscuits Private Limited, the Delhi High Court granted an ex parte ad interim injunction restraining the Defendant from using the mark “Red Horse” (the “impugned mark”) or any other identical/deceptively similar or confusing mark as that of the Plaintiff’s well-known mark “Red Bull”.
The Plaintiff alleged that the Defendant adopted a deceptively similar mark to the “Red Bull” mark, logo depicting the two bulls facing one another and the silver trapezoid placed on the packaging of the product.

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